Bowdies is, above all, a friendship.
Two women, Alix & Charlotte, passionate about sports and fashion, brought together by a common vision of clothing: more lively, more demanding, more embodied.

The spark ignited in Bali.
Between Pilates Reformer sessions, sunny strolls, and unfiltered conversations, it became clear: the outfits we dreamed of wearing didn't really exist in France.
So we decided to create technical and durable pieces, designed to enhance curves, celebrate femininity, and accompany movement with elegance.

From the beginning, we have cultivated a love for a job well done: beautiful materials, meticulous finishes, the perfect cut—one that flatters without constraining.
Our adventure is made of encounters, intuitions, challenges, learning, surprises... and sometimes doubts. But it always moves forward with sincerity, passion, and a deep desire to offer the best.

This is just the beginning of the story: a story we hope to write for a long time, and with many hands.
Today, we design versatile pieces that we would have dreamed of finding in our own wardrobes, and which we now create for all women who are like us.